Organizations/VIPs/Others Individuals and organizations that do not fit into the other star categories.
"The Gallup Organization has studied human nature and behavior for more than 70 years. Gallup employs many of the world's leading scientists in management, economics, psychology, and sociology. Gallup performance management systems help organizations boost organic growth by increasing customer engagement and maximizing employee productivity through measurement tools, coursework, and strategic advisory services. Gallup's 2,000 professionals deliver services at client organizations, through the Web, at Gallup University's campuses, and in 40 offices around the world."
"About Gallup," The Gallup Organization website (accessed Mar. 21, 2007)
"...help Gallup achieve its mission to 'help people be heard.'"
"Category Descriptions," The Gallup Organization website (accessed Apr. 6, 2007)